Add To Calendar button on a Landing Page or in an Email/SMS

For Event Campaigns (Corporate marketer)

For event campaigns that have a date/time for the event defined you can use a dynamic term to send an 'add to calendar link'. The dynamic field is a link and can be added to a button or as a link (in an email etc).

 

Google:

%STATIC_CAMPAIGN_GOOGLE_CALENDAR_LINK%

Outlook/ical:
%STATIC_CAMPAIGN_ICALENDAR_LINK%

 

Campaign Agnostic (i.e. anywhere)

Base format:

Host:
%ACCOUNT.URL_BASE%

Path:

submit/calendar.gcal
submit/calendar.ics

Parameters:
summary
description
start_time
end_time

Host/Path?parmater1=<value>&parameter2=<value>

 

You can use dynamic terms if the links are encoded. A couple of notes:

  • This is a URL, thus it must be a proper URL (i.e. all spaces need to be %20 etc)
  • Times must be in UTC
  • Times need to be in the same format as your AcitveDEMAND account settings

A Google Example:

If your ActiveDEMAND account is set 

https://www2.mydomain.com/submit/calendar.gcal?summary=Your%20appointment%20%with%20Bob%20smith&start_time=09/16/2020%2003:00%20PM&end_time=09/16/2020%2004:00%20PM

 

A Google Example using dynamic fields (in the context of an email in a workflow that was triggered by an appointment booking:

%ACCOUNT.URL_BASE%/submit/calendar.gcal?summary=Appointement%20with%20 %APPOINTMENT.SALES_CONTACT.NAME%&start_time=https://test.activedemand.com/cta_pages/builder/48736&end_time=%APPOINTMENT.END_AT%

 

 

Was this article helpful?
0 out of 0 found this helpful

Comments

0 comments

Please sign in to leave a comment.